Rohena's...
Acquire and Manage a Diverse Portfolio of Holdings in the USA.A diversified holding company with operations in niche manufacturing, e-commerce, business services, real estate, and retail.
Subsidiary Overview
Our Brands and Company Holdings
Aerovoxus
US-Made AC Motor Run/Start Capacitors
AMG Bolting Solutions
Industrial Hydraulic Tools & Power Supplies
Blue Prince, Inc.
Commercial Kitchen Equipment Parts & Power Distribution
Digital Imaging Resources
Commercial printing services
Data & Information Researchers
Data Analysis and SAAS
DIR Transformers
Varies Types of Transformers
FridgeThaw
Jayla's Flowers
Brick & Mortar and Online Floral Gift Shop
Kandlestick
US-Made Solid State Converter Boosters
Kay Industries
Three Phase Conversion Experts
MiniPhase
Static Phase Converter Brand & Online Sales
Monkeyhouse Marketing
Graphic Design and Digital Marketing Company
Phasemaster
Three Phase Rotary Converter Manufacturer
Sunwood USA
Metal Forming and Woodworking Equipment
Surety PM, LLC
Property Management and Real Estate Portfolio
What We Buy
Our Basic Work Process
We have simple criteria for acquisition. Please contact us if you believe your company is a good candidate for our family of companies.
New Game Plan
Companies in need of new ownership, vision, and technology to support growth, both organically and through acquisitions.
Track Record
Companies with a defensible market position and track record of stable revenue and cash flow despite low earnings.
Quality People
Closely held businesses with a strong culture. Family reluctant to step away due to lack of management team. Yet, employees in place.
Turnaround Mission
Target companies with annual revenue between $1 and $5 million, with no more than 7 quarters of consecutive lost earnings.
Testimonials
What Client Say ?
When our key vendor got acquired by a big boy it was the beginning of the end for AMG Bolting Solutions. Rohena’s found hidden value in our customer database.
I was a customer of Monkeyhouse. I called to tell him the doors of our business was closing. In leiu of our balance, Rohena’s turned our restuarant supply company into a niche restuarant equipment e-commerce that pays a royalty on items sold. Genius.
Instead of debt and 80 hours weeks, I got my freedom back. And, despite changing the business name, it is so good to see the business succeeding years later.
Let’s Make It Happen!
Rob is known for being a creative dealmaker, entrepreneur, saavy marketer, and a energetic investor, yet Rohenas cultivated an extraordinary team of business and fiduciary experts with diverse backgrounds in the M & A and Turnaround sector. As a generalist equity capital investment company, Rohenas mergers with, or acquires assets in mature companies in need of a turnaround across a broad spectrum of industries.
Core Team
Rob Rohena
Chairman
Federico Peterson
CEO
Margaret McCarthy
Brand Director
Gregory Hire
RE Advisor
Cassandra Stewart
Bookkeeper
Professional Advisors & Consultants
Our strategy is to partner with management to accelerate the growth trajectory of our portfolio companies via add-on acquisitions, targeted operating initiatives, and increased management team depth.
Andrew Helfrich
Legal Advisor
Raquel Espinosa
Human Capital
Erin Campbell
Accountant, CPA
Dan Weidner
M&A Advisor
Kyle Revella
AVP Lending
Scott Russell
Banking Advisor
Ashok Sanghavi
Wealth Preservation